Reseller Brand Protection Policy
PACIFIC RESOURCES INTERNATIONAL, INC., (PRI) hereby adopts this Reseller Brand Protection Policy to protect its trademarks, service marks, certification marks, logos, and copyrighted material and prevent consumer confusion. PRI requires that each authorized person or entity that purchases PRI products for resale or other distribution to agree to comply with this Policy. Any unauthorized or improper use of PRI’s trademarks may constitute infringement and unfair competition in violation of federal, state, and international laws. If you are an authorized PRI Reseller, please consult your PRI agreement for specific additional requirements applicable to your use of PRI’s trademarks.
Reseller Guidelines for Using PRI Trademarks: Authorized Reseller may use PRI trademarks (but not logos or taglines) to identify PRI products, services, and programs on packaging, promotional, and advertising materials, provided Reseller complies with the following guidelines:
1. General Trademark Guidelines
a. Reseller may not include any PRI trademark in its company name, product or service name, or domain name.
b. Unless Reseller is licensed by PRI under a licensing agreement, Reseller will not use PRI logos.
c. Reseller’s company or product name may not be confusingly similar to any PRI trademark and Reseller may not use PRI trademarks in any manner that directly or indirectly implies PRI sponsorship, affiliation, certification, approval, or endorsement of Reseller or its products
d. Reseller may not shorten, abbreviate, or modify any PRI trademark
e. Reseller should include the following trademark attribution statement when it uses PRI trademarks
f. Reseller shall sell Products in their original packaging and may not remove or modify any labels, specifications, images, advertising and/or any other content related to the Products
2. No Resale on Online Marketplaces. Reseller may not advertise or sell the Products on any third-party online marketplace or to any distributors or resellers for further sale or distribution on any third-party online marketplace without PRI’s written consent.
3. Reseller’s Company Brand. Resellers may use the PRI name, or any factual phrase, to describe their business, as in for example: "We sell PRI products," provided that the statement is true. Reseller must lead with its own company brand and cannot lead with the PRI name. Reseller is not permitted to use the PRI name in a manner that would lead consumers to believe that Reseller has an association or affiliation with PRI that does not exist.
4. Compliance with PRI’s Policies. Reseller must handle and store the products in compliance with PRI’s storage and handling policies. Reseller must comply with PRI’s warranty and customer support obligations. Reseller may not engage in any unfair business practices, false advertising, or fraud or modify PRI’s warranty.
5. Copyrights. Use of PRI’s copyrighted material is strictly prohibited without prior approval from PRI. Such materials include, but are not limited to, content and text displayed on PRI’s website, mobile applications, or other documentation, photographs, diagrams, videos, images, and sound clips. If authorized, Reseller’s use of PRI’s copyrighted material must be accompanied by PRI’s copyright notice.
This Policy is incorporated into any contract entered between PRI and Reseller with respect to Reseller’s purchase or sale of the Products. In the event of a conflict between the applicable agreement and this Policy, the terms of the agreement will control. PRI may amend this Policy at any time. PRI reserves the right to prohibit any use of its trademarks that PRI, in its sole discretion, deems unlawful or improper, even if such use is not expressly prohibited hereunder.
Copyright © 2024 Pacific Resources International, Inc.
Reseller Guidelines for Using PRI Trademarks: Authorized Reseller may use PRI trademarks (but not logos or taglines) to identify PRI products, services, and programs on packaging, promotional, and advertising materials, provided Reseller complies with the following guidelines:
1. General Trademark Guidelines
a. Reseller may not include any PRI trademark in its company name, product or service name, or domain name.
b. Unless Reseller is licensed by PRI under a licensing agreement, Reseller will not use PRI logos.
c. Reseller’s company or product name may not be confusingly similar to any PRI trademark and Reseller may not use PRI trademarks in any manner that directly or indirectly implies PRI sponsorship, affiliation, certification, approval, or endorsement of Reseller or its products
d. Reseller may not shorten, abbreviate, or modify any PRI trademark
e. Reseller should include the following trademark attribution statement when it uses PRI trademarks
f. Reseller shall sell Products in their original packaging and may not remove or modify any labels, specifications, images, advertising and/or any other content related to the Products
2. No Resale on Online Marketplaces. Reseller may not advertise or sell the Products on any third-party online marketplace or to any distributors or resellers for further sale or distribution on any third-party online marketplace without PRI’s written consent.
3. Reseller’s Company Brand. Resellers may use the PRI name, or any factual phrase, to describe their business, as in for example: "We sell PRI products," provided that the statement is true. Reseller must lead with its own company brand and cannot lead with the PRI name. Reseller is not permitted to use the PRI name in a manner that would lead consumers to believe that Reseller has an association or affiliation with PRI that does not exist.
4. Compliance with PRI’s Policies. Reseller must handle and store the products in compliance with PRI’s storage and handling policies. Reseller must comply with PRI’s warranty and customer support obligations. Reseller may not engage in any unfair business practices, false advertising, or fraud or modify PRI’s warranty.
5. Copyrights. Use of PRI’s copyrighted material is strictly prohibited without prior approval from PRI. Such materials include, but are not limited to, content and text displayed on PRI’s website, mobile applications, or other documentation, photographs, diagrams, videos, images, and sound clips. If authorized, Reseller’s use of PRI’s copyrighted material must be accompanied by PRI’s copyright notice.
This Policy is incorporated into any contract entered between PRI and Reseller with respect to Reseller’s purchase or sale of the Products. In the event of a conflict between the applicable agreement and this Policy, the terms of the agreement will control. PRI may amend this Policy at any time. PRI reserves the right to prohibit any use of its trademarks that PRI, in its sole discretion, deems unlawful or improper, even if such use is not expressly prohibited hereunder.
Copyright © 2024 Pacific Resources International, Inc.